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Marketing Tips for Real Estate Agents

Real Estate Marketing: Tools and Tips

The key to being a successful realtor is your ability to market yourself. We have many years of experience helping thousands of Real Estate Professionals create and deliver a variety of marketing products.

The real estate marketing tools described on these pages are tried-and-true marketing strategies for growing your business.

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Below you'll find the latest news headlines from a variety of Real Estate News services. Check back here often to keep tabs on the latest trends!

Source: Baron Briefs

Real estate news and commentary from RealtyBaron.com

Top REALTORS Featured in Home Search Results


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The World’s First Risk-Free Listing


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Introducing the ListingHedge(TM)


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Tweet Your AgentRank(TM), Realtors


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ReferralAuction Scenario #2: Personal Referral


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ReferralAuction Scenario #1: Client Referral


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Four Reasons for Agents and Brokers to Use ReferralAuctions(TM)


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Introducing the ReferralAuction(TM)


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“My current Realtor raised her commission…


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Stockton, California: Epicenter for Foreclosure Start-Ups


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Source: About Home Buying / Selling

Get the latest headlines from the About.com Home Buying / Selling GuideSite.

Why Buyers Prefer Fixed-Rate Mortgages in Today's Market Wednesday, July 1, 2009

When interest rates are historically low, like they are now, a fixed-rate mortgage can be the best thing going. I’ll admit that I have used adjustable-rate mortgages in the past. But...
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Ryan Brown, Star of Bravo TV's Flipping Out, Talks About How to Stage a Short Sale Monday, June 29, 2009

I went to the pros to get advice on how to stage a short sale. Ryan Brown is a principal of Brown Design, a Los-Angeles-based interior design and residential firm. But...
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How to Qualify Your Real Estate Agent Friday, June 26, 2009

With so many real estate agents vying for your business, it's tough to evaluate agent interview answers if you don't know what they mean. Knowing which questions to ask a real...
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How to Sell as a For Sale By Owner Wednesday, June 24, 2009

Sellers who decide to sell as a For Sale By Owner, that is as a FSBO, without representation, often start out with the best intentions; however, most for sale by...
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How the Home Valuation Code of Conduct (HVCC) May Affect Your Appraisal Monday, June 22, 2009

The dreaded words being bantered about in real estate right now are the Home Valuation Code of Conduct (HVCC). I don't know of a single real estate agent nor mortgage broker...
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10 Ways To Increase Buyer Traffic Friday, June 19, 2009

If you're not getting any showings for your home, it becomes even more imperative that you do something differently to increase buyer traffic. Little is more frustrating when you're trying to...
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Before Buying a Short Sale Wednesday, June 17, 2009

Are you thinking about buying a short sale? When I think about short sale banks, I can’t help but hear the voice of Arte Johnson (playing his Laugh-In character) in my...
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Now that Rates Jumped, Is This a Good Time for Mortgage Refinancing? Monday, June 15, 2009

The minute interest rates take a slight dip, home owner start thinking about mortgage refinancing. When rates take a sudden hike upward, the demand from borrowers declines. A couple weeks ago,...
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How You Can Prevent Seller's Remorse Friday, June 12, 2009

Selling a home is an emotional experience for most people, and seller's remorse is an emotion that can sometimes consume a seller. When I listed a home in Sacramento last week,...
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How to Get Started Buying a Home Wednesday, June 10, 2009

Knowing where to start when you're buying a home is half the battle. The first home I ever bought was 8,600 square feet. It had an indoor swimming pool, separate wine...
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Source: Wash Post Real Estate

The Washington Post Real Estate section provides news,and listings for rental properties and homes in DC,Virginia and Maryland. Post Real Estate also includes discussions and blogs on DC metro area real estate issues.

Create Your Own Before-and-After

Do-it-yourself products have emerged as the one positive trend in the otherwise moribund home-improvement business. Stores are reporting an increase in paint and flooring sales.


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My Friend, My Tenant, Our Lease

When Paul Yun moved out of a room he had been renting in Ellicott City and into a three-bedroom house he bought in Elkridge, he left with more than boxes and furniture. He brought his two roommates along as well.


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An Eclectic Wonderland Makes a Resurgence

As a child, Kylie Hoben would go past what looked like a fairyland gone to seed. Whimsical buildings, including a Japanese pagoda and Dutch windmill, surrounded a meandering stucco structure dating to the 1880s.


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New-Home Sales Set Record Low Last Year

New-home sales plummeted last year as builders struggled to unload a glut of houses, and the sales rate hit a record low, according to government data released yesterday.

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Property Owners' Predicament

A third of the loans used to finance Washington area commercial buildings and then sold to Wall Street are coming due in the next five years, leaving investors scrambling to find new funding.
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Fed Adopts Program to Stem Foreclosures

With its bailouts of Bear Stearns and American International Group, the Federal Reserve took a vast portfolio of mortgages onto its books. Now, it is trying to use its control of billions of dollars worth of home loans to help prevent foreclosures.
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Fannie Mae To Seek Funds From Treasury

Fannie Mae said yesterday that it expects to request up to $16 billion from the Treasury Department, marking the first time the federally run mortgage giant will tap the government's largesse.
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Freddie Will Ask For More U.S. Funds

Freddie Mac disclosed yesterday that it would ask for up to $35 billion in additional taxpayer dollars, eating up roughly half of the funds the government has pledged to keep the mortgage giant on firm financial footing.

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Number of Defaults Growing on FHA-Backed Mortgages

The default rate for mortgages recently insured by the Federal Housing Administration has been climbing, an alarming trend for an agency that is playing a vastly expanded role in the mortgage market and backing roughly a quarter of all the loans made last year.
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A Home-Buyer Tax Credit Worthy of the Name

Should you give the $7,500 home-buyer tax credit a second look? Now that Congress might be on the verge of transforming it into a true tax credit -- one that never has to be paid back -- you might want to do so.
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